Strategic Communication

A fresh approach to public relations and advertising.

学生完成博彩平台排名的课程，理论和实践知识和技能的平衡，以创造和传递针对广泛受众的信息.

Excellent preparation for career or grad school.

Strategic Communication: PR & 广告为传统上分开的公共关系和广告项目提供了一种新的途径. 学生完成课程后，将掌握理论与实践知识和技能的基本平衡，以创造和传递针对广泛受众(媒体)的信息, 员工, 客户, 立法者, investors and the community.

Outside the classroom, 加入博彩平台排名活跃的美国公共关系学生协会和美国广告联合会广告俱乐部的学生分会，学生们将从中受益. 会员有机会参与实际客户的公关和广告项目和活动. 此外，学生可以为五喷泉营销和传播机构做出贡献.

在战略沟通的活动是由教师主导的合作研究和服务学习的机会, as well as a vibrant internship program. 每学期, including summer, 实习生在当地和全国范围内的许多营利和非营利组织以及通信公司工作. 印第安纳波利斯为战略传播学的学生提供了一个极好的学习实验室, who often land jobs with the companies for which they intern.

Strategic Communication FAQs

All careers benefit from good communication skills. That may account for the wide variety of career paths our graduates take. 有些人直接前往广告或公共关系机构，以利用代理工作带来的丰富经验. Others seek careers in corporate communications, where the success of huge marketing plans may hinge on the written word. 有些人进入政府担任白宫联络员或参议员或州长的通讯人员. Others find work in the arts, in event planning, in music and entertainment, 在时尚界, or in digital media. 有些人选择在传播领域之外从事职业，如法律、商业或社会工作. 重要的是，博彩平台排名的校友都具备在生活和工作中取得成功所需的沟通技巧.

Is it what you know or who you know? The truth is that it’s probably both—so in addition to instructing students, faculty also put them in touch with people who count. 博彩平台排名 is well recognized on the national stage; alumni can be found across the country and overseas. 教师还通过邀请当地专业人士提供客座讲座，并与他们的组织合作进行课堂作业和项目，帮助学生认识当地的专业人士. 进一步, 学生可以通过参加美国公共关系学生协会(PRSSA)和美国广告联合会学生广告俱乐部的部门分会来扩大他们的专业网络, both of which put students in touch with professionals on an ongoing basis. Finally, we are big on internships. 该系四分之三以上的大三和大四学生都有实习经历, which often include placements at major PR and advertising agencies, Fortune 500 companies, nonprofit organizations, government agencies, 时装公司, 运动队, event planning agencies.

博彩平台排名95%的CCOM毕业生在毕业后一年内就业或继续攻读研究生. While this placement rate is impressive, we don’t train students for a job; we train them for a career. 博彩平台排名的校友在地方和国家层面的成功说明了一切. 战略传播校友在公关和广告公司工作，如 Borshoff, 埃德尔曼, FleishmanHillard, Golin, 奥美 & 马瑟, 地下室, 年轻的 & Laramore. They work for companies such as 国歌, Emmis Communications, 通用磨坊, Salesforce, Walmart on the corporate side. They work for the Patachou Foundation; the 间谍博物馆 in Washington, D.C.; for U.S. senators; and for Indiana governors. 他们从事体育、音乐和娱乐、旅游和目的地推广等工作. Students also earn prestigious fellowships, including the Orr Fellowship, 并在哥伦比亚大学等竞争激烈的机构攻读研究生或法学院, Georgetown University, the University of Chicago.

Student Resources & 机会

Learning at 博彩平台排名 doesn’t end in the classroom. 博彩平台排名鼓励学生通过博彩平台排名的体验机会来加强他们的专业知识, via internships and abroad.

1 male and 1 female student with PRSA awards

组织 & 活动

Regardless of which organizations or activities you participate in, you are sure to collaborate with your peers, network with industry professionals, develop your skills and abilities outside of the classroom.

参与

实习

As a Strategic Communication student, you’ll get hands-on experience starting from day one, whether in the classroom, through your involvement in student organizations, or through internships. 事实上, 学生毕业时至少有一个实习学分，一半以上完成两个或更多.

Explore Your Options

出国留学

We live in a global society. 这就是博彩平台排名鼓励学生在攻读战略沟通学位的同时充分利用出国留学机会的原因之一. More than half of majors do just that and still graduate in four years. In addition to University-based programs, 教师带领短期海外学习旅行，通过全球视角探索战略沟通, including to locales such as Shanghai, China and Japan, where students both learn and work while visiting six cities. 几名战略传播学院的校友发现，他们的全球经历对自己产生了巨大的转变，因此他们选择在意大利等地寻求国际职业生涯, 英格兰, 和爱尔兰.

Global Education